Digital Insight Analyst
Shore Based - Southampton

Job reference: SBS-CIX-05979

Location: Shore Based - Southampton

Closing date: 26/01/2020

Employment type: Perm - Full Time

Department: Customer Insight

An exciting opportunity has arisen for a highly capable Digital Insight Analyst to join the Strategy & Data department here at Carnival UK and support the CRM and Digital Analytics team in engaging an Insight hungry business and ensuring we create unforgettable holiday happiness for our guests.


We have big plans for the future and our industry is ripe for innovation. With 3 new ships on the horizon, our business is growing rapidly. As both the market and customer needs evolve, we have a need to be future-proofed and to understand these changes so as to make better long term business decisions. Be part of the journey and help to shape the future of our business!



The Role


As the Digital Analyst, you will be responsible for ensuring that performance reports and dashboards are built, output is analysed and insight distributed. You will utilise web analytics (Adobe), transaction and customer data to support the understanding of our digital propositions and help grow digital’s share of bookings in a planned and measured way that optimizes their actions. You will use proven methodologies to identify areas for improvement and opportunities to enhance the guest journey through inspiration, selection, buying and remembering their holiday in order to improve NPS, our ticket yield and cross sale of on-board product.


This is a key role within our business as it directly contributes to the higher business strategy and the commercial solutions.


Please see the job description attached for all of the full details!



About You


We expect you to have an analytical background and experience in manipulating data and creating reports using vlookups, pivot tables and other advanced formulas. You will be confident in interpreting complex data and making concise business recommendations based on relevant digital marketing insights. Specific Adobe CI Suite experience would be highly desirable.


You will possess exceptional communication and interpersonal skills with a great ability to engage with stakeholders at all levels and adapt communication style and approach as necessary. You will have a positive, enthusiastic ‘can do’ attitude and naturally enjoy fact finding, assessing and analysing data and working out what is at the heart of an issue.


This is an amazing opportunity for someone passionate about data, people, and a drive to show how both can revolutionise our customer experiences.



About Us


This position has been levelled at CUK 09.


One of our core organisational values is that we are 'better together' and that’s why we’re working hard to build a flexible and inclusive culture; where difference is respected and valued and where our people can be themselves. Inclusivity is at the heart of everything we do so we welcome applications from everyone. We do not discriminate on the basis of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage & civil partnership and pregnancy & maternity.


Carnival UK is the operating company for P&O Cruises & Cunard. We provide unforgettable holiday experiences and operate a winning culture to achieve standout success.


Our Cunard ships have been defining sophisticated ocean travel for over 175 years. Our ships have always been The Most Famous Ocean Liners in the World.  We continue our legacy of luxury ocean travel with our flagship Queen Mary 2, Queen Victoria and Queen Elizabeth, with Queen Mary 2 providing the only regularly scheduled transatlantic service between Southampton and New York. In 2022 our fourth Queen will join our Cunard fleet.


P&O Cruises has seven ships, including our flagship Britannia which joined our fleet in March 2015.  Our two new ships, the largest in the UK market, will join the fleet in 2020 and 2022, meaning we can offer more experiences tailored to British tastes - combining genuine service, a sense of occasion and attention to detail, ensuring passengers have the holiday of a lifetime, every time.


It takes great passion and real dedication to maintain our position at the top. That’s why extraordinary, passionate people are at the heart of our journey delivering the highest standards to our valued customers. With support to help you reach your potential, attractive company benefits and incredible employee offers on discounted cruises we want your career with us to be successful and fun. 


Join us on our journey, apply now. 



The closing date for this job has now passed.