Job details

PPC Lead
Manchester

Job reference: 003345

Closing date: 31/03/2020

Salary: up to £40,000 per annum

Department: Brand and Creative

Hours per week: 36.17 hours per week

We are currently recruiting a PPC Lead who will plan, manage and oversee the delivery of our paid search campaigns across multiple brands!

We are looking for a Senior PPC Specialist with extensive and demonstrable experience in planning, buying and delivering display campaigns via networks, media owners and direct via programmatic platforms. As a digital marketing professional who understands the ever-changing media landscape you will be curious and brave, developing ambitious and innovative media plans & creative strategies to drive the business forward.

Leading the team of PPC Executives here at N Brown, you will coach and develop, motivate and mentor shaping the team o be the best they can be!  You will be the eyes and ears of the business for paid search & the wider digital industry; keeping up to date with developments in digital, spotting opportunities and assessing impact on our brands.

What will you be doing?

  • Develop our paid search capability with focus on data driven optimisation, PPC profitability and incrementality, effective tracking and insightful reporting.
  • Plan paid search activity including strategy, budgets, targets and optimisations in order to reach business objectives in conjunction with the PPC Manager.
  • Oversee implementation of activity, ensuring you, your team and agencies/partners deliver excellent results.
  • Evaluate success of campaigns against clear targets; analyse results and identify opportunities; feedback performance and actions taken to the PPC Manager, Head of Performance Media and Trading teams.
  • Create best practice methodologies to help us deliver a digital centre of excellence in the business.
  • Help create integrated digital campaigns by working with digital colleagues and other teams to find innovative ways to reach & communicate with our customers across channels & environments.
  • Help manage external agencies & third parties: ensure high quality of work to deadline and budget; develop and maintain positive and strong business relationship.

What are we looking for?

  • Extensive and demonstrable experience in planning & implementing PPC campaigns.
  • Understands the ever-changing PPC landscape and able to come up with ambitious and innovative plans & creative strategies.
  • Fully conversant with the technical needs of the role including Search Ads 360, Google Merchant Centre, Google Analytics etc.
  • Results orientated & commercially focussed; comfortable crunching numbers to identify opportunities and focus on ROI; highly competent in excel and working with data; keen eye for detail; a full understanding of financial implications of campaigns.
  • Diligent: will treat campaign budgets as if it is their own money.
  • Can use experience to predict future outcomes and can use this for effective planning and optimisation decisions.

 

What’s in it for you?

It’s fast and furious here at times, but this just means something new and exciting is always on the way. So, if you collaborate, think on your feet, embrace innovation and love rising to a challenge, your work with us will have a serious impact on the business, your career and our customers’ lives.

As PPC Manager here at N Brown will receive a competitive salary oF up to £40,000 per annum (DOE) plus a pension scheme, life assurance, 24 days holiday plus bank holidays, in addition to taking advantage of a holiday purchase scheme! You will benefit from our flexible working hours and fantastic location based in the heart of the northern quarter, Manchester. You will receive fantastic employee discount on our products, a discounted share purchase scheme. access to our Employee Assistance Programme and much more!

 

We are proud to be N Brown.

 

The closing date for this job has now passed.

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