Job details

Social/Influencer Lead

Job reference: 004031

Closing date: 30/06/2021

Salary: up to £27,000 dependent on experience

Department: Brand and Creative

Hours per week: 36.17 hours per week

The Emerging Social Platforms and Influencer Lead will focus on new/untapped social media platforms and influencer activity.  Their objective is to increase reach, engagement and social-revenues through best-in-class product & brand storytelling. 

Responsibilities and Accountabilities:

  • To ensure our brands are creatively represented, in line with brand strategy and identified archetypes, across new and emerging social platforms (eg Tiktok) and underutilised digital platforms (eg Youtube)
  • To support the Social Media Lead in articulation of the social media strategy – optimising activity across all platforms, driving synergies and a holistic approach
  • To support the Influencer Lead to create relevant and platform specific influencer activity which drives brand engagement, social followship and sales
  • To work with colleagues across the business to ensure plans are aligned and customers are engaged, meeting relevant KPIs and communication objectives.
  • To work with the wider Brand Marketing Team and Creative Department in the efficient creation of world-class assets that can be used across all channels
  • To proactively identify emerging trends in social media and relevant influencers to work with
  • To manage relationships with influencers to ensure the best possible results are achieved, on time, to brief (including assets capture guidelines) and to budget
  • To collaborate with the Buying teams to create ideal product nominations to contribute to the growth of our brands
  • To create campaign reports detailing the success of activity and proposals for new ideas and funding

What experience are we looking for?

  • Someone bursting with new ideas to try and fizzing with creative energy. 
  • Someone with their ‘finger on the pulse’ who will bring the latest thinking to our brand
  • A passion for inclusiveness and a keen interest in fashion and beauty
  • A knack for spotting opportunities to showcase our brand values through platforms and key opinion leaders
  • Experience within a social media, digital-PR or content-creation role at a similar level, either in-house or in an agency.
  • Experience of using various social platforms and knowledge of the media, executing against objectives.
  • Specific ability around planning and project management of campaigns, leading meetings and budget management.
  • Experience of running influencer marketing campaigns.
  • Excellent communication and collaboration skills.
  • Impeccable writing skills and an eye for detail.
  • Strong sense of teamwork.
  • Ability to act with initiative, committed to proposing solutions at every turn to get the job done.
  • Experience of developing new approaches in social and PR channels.
  • A self-starter who is eager to keep learning and bringing new ideas

As Emerging Social Media and Influencer Lead at N Brown you will receive a competitive salary plus pension scheme, life assurance, 24 days holiday plus bank holidays, in addition to taking advantage of a holiday purchase scheme! You will benefit from our flexible working hours and fantastic location based in the heart of the northern quarter, Manchester. You will receive fantastic employee discount on our products, a discounted share purchase scheme and access to our Employee Assistance Programme and much more!

We are proud to be N Brown.