Special Projects & License Marketing Executive

Paul Smith is one of Britain’s leading independent design companies. We champion positivity, curiosity and creativity. These qualities underpin every Paul Smith design, whether it’s a shirt, a shop or a special collaboration. Reaffirming the values that Paul set down in 1970, ‘classic with a twist’ remains the guiding principle of the company. Happily positioned between high fashion and formalwear, while taking reference from both, Paul Smith has always been proud to stand apart.

As the Special Projects & License Marketing Executive, you will play a key role in coordinating the marketing and communications plans for a diverse range of brand moments. You’ll be the link between internal teams and external partners, ensuring campaigns are flawlessly executed and deliver measurable results. From ideation to post-launch reporting, you’ll be responsible for regular partner updates, aligning plans across internal teams and collaborating with Creative to ensure all assets meet partner expectations.

The Role
• Take ownership of special projects decks, highlighting all the details and timeline of the collaboration / brand moment with a clear marketing and communication plan. This includes, but not limited to, collaboration with sport and art as well as prominent brand partnerships across ready to wear, accessories, interior and lifestyle.
• Roll out the communication and marketing plan for all licensed products such as eyewear, kidswear and home fragrance making sure all the touchpoints are covered.
• Build strong relationships with partners and licensees, as well as relevant internal stakeholders, making sure regular catch ups and updates are scheduled in line with the timeline.
• Develop and execute the marketing and communication plan for the launch of special projects and collaborations aligned with timelines, key objectives, budget and KPIs.
• Own the collaboration and licensees budget, working closely with the Global Head of Brand Marketing and Creative team on key objectives and contractual obligations.
• Drive campaign execution with Creative teams to deliver assets that meet both brand and partner expectations.
• Brief the Digital and Marketing teams on the plan of action to achieve a 360 marketing and communication plan on all the relevant projects.
• Maintain strong relationships with partners, licensees, and stakeholders, ensuring regular updates and effective communication throughout each project.
• Coordinate success reporting and post-campaign analysis, presenting key learnings to internal teams and stakeholders.

Your Skills and Experience
• Proven experience in marketing, brand partnerships, or project management—ideally within the fashion, lifestyle or retail sectors.
• A strong understanding of campaign planning across digital, in-store, PR, and social media channels.
• Excellent stakeholder management skills, with the ability to collaborate and influence at all levels.
• Strong project management abilities with experience managing timelines, budgets, and multiple workstreams.
• Confident with performance reporting and presenting data in a clear, actionable way.

Who you are
• A confident communicator and natural collaborator who thrives in a fast-paced, creative environment.
• Exceptionally organised, detail-oriented and proactive.
• Passionate about brand storytelling, partnerships and delivering campaigns that resonate.
• A creative thinker with a strategic mindset,
• Adaptable, resourceful and calm under pressure.

What's in it for you
• Hybrid working and flexi-time.
• A generous seasonal clothing allowance.
• A discretionary discount on Paul Smith products.
• Private healthcare with Vitality.
• Access to exclusive sample sales.
• Wellbeing support through the Retail trust for you and your family.
• Cycle to work and travel loan schemes.
• SmartTech.
• Day for change.

If you like the sound of what you’ve read so far, find out more about our company culture and the full list of benefits we can offer you.

At Paul Smith, we celebrate and encourage applications from all walks of life into our growing workforce. We are committed to empowering people from any background, belief system, or ethnicity, offering an inclusive environment where talent is recognised and valued.